Intellectual property (IP) refers to certain legal rights arising from creative works of the mind including, slogans, logos, brands, authored works, inventions and confidential information. These IP assets are critical to your business and to its profitability.
Common forms of intellectual property include trademarks, copyright, patents and confidential information (trade secrets). In general,
- trademarks are words, logos, symbols used to distinguish your goods or services from those of others in the marketplace
- copyright is legal protection for artistic, literary, musical and dramatic works
- patents give the exclusive right to make, use or sell an invention in Canada for the term of the patent
- confidential information (trade secrets) consist of your business' proprietary information which is not publicly known and may include business strategies, concepts, financial information, client lists, research & development plans, technical know-how, inventions